Haha!! I'm up early too for the inauguration... you're not the only one with bed head too!!! I'm happy to hear your focus testing went well. I hope the Sony meeting goes well. Blog is great, keep it up!!!
I had a question about how the feedback from the focus testing is handled. I understand what you meant when you said that you won't radically change your game based on the opinion of only a couple of people. But what about the other persons that also assisted ? If focus testing goes really bad, can producers (or other non dev major actors) use it to pull the plug on a project ? Or is focus testing only used when the project is almost completed ? (as a way to target marketing).
Loooove your blog btw. Long time reader, first time commenter. ;)
hmmmmmmm can you freeze the video in the last post to tell what the game is maybe .i can't wait to see it confirm i saw what i saw and that all i have to say and i can't wait to buy it.
Just recently found your blog after the Kotaku video podcast you were on. Very cool seeing someone involved at your level taking time to talk about what's going on.
That said, the focus group brought to mind a thought. Since you, and others like fourzerotwo, are becoming more involved and connected with the people that support your games, it seems there should be some way to harness this power into a new style of focus group to augment and work along side the traditional ones.
For instance you could have people sign up for some sort of list which they agree to allow you to send them small sets of questions from time to time similar to what would be asked in a focus study.
You would then have an easy to manage system to periodically poll people that largely make up the target audience of your product.
I would not read into it- there are folks who are a bit rabid, not so much about me but as getting a way into Sony for pitches and such and the last thing I wanna deal with is a call at 10Pm with someone asking for advice or contact names- not that I am opposed to helping fellow game makers out but there is a time and place, you know?
Not arrogance- sheesh, some folks are so dying to play that card with me. Just fucking chill on that shit.
David
ps. not signed in cause on a diff computer that doesn't have my cookie and I can't recall it.
Hope the focus test went well! Looking forward to finding out what game you guys are working on! Excited to see what you and Sony have up there sleeves!
You can always tell which games were purely based on focus testing and ignored a creative vision. They tend to all be exactly the same. Why? Because, as you said: the focus tester doesn't know what they want. Just what they've liked before.
I agree with you on the focus testing.I mean i am not a developer.But I think the opinions of the people you are making the game for are important.I was just as excited about the inauguration.I think most all of America was.We need a new great president.Someone to help the us get back on it's feet.I really hope Obama is that president.It's great to see a new face in office.I hope good changes start coming soon.And thanks for the insight on focus testing.It's cool to get kinda a insight look on how this stuff works.How are you doing with the ps3 hardware.I know alot of developers complain that it's hard to work with.
Dude you suck. Why dont you tell us something important next time. Like, when are you gonna stop making kiddygames and start making something even better, bigger and greater than God of War?
Not to stir up any controversy, but Jaffe, you being as liberal as you are, I was wondering what your thoughts are on the current situation in Gaza. I understand if you don't want to answer that question but given your background, culturally and politically, I was really wondering what you think about that situation. It would be awesome if you actually responded.
Interesting stuff on the focus groups, I guess if someone with creative control and a strong vision of what they want to achieve uses them for fine tuning, rather than being steered by the tide of the lowest common denominator they're going to be a valuable tool.
As for you not looking like a rock star... haven't you ever been told how much you look like James Dean Bradfield?? You could be twins!
Haha!! I'm up early too for the inauguration... you're not the only one with bed head too!!! I'm happy to hear your focus testing went well. I hope the Sony meeting goes well. Blog is great, keep it up!!!
ReplyDeleteKG
I had a question about how the feedback from the focus testing is handled.
ReplyDeleteI understand what you meant when you said that you won't radically change your game based on the opinion of only a couple of people. But what about the other persons that also assisted ? If focus testing goes really bad, can producers (or other non dev major actors) use it to pull the plug on a project ? Or is focus testing only used when the project is almost completed ? (as a way to target marketing).
Loooove your blog btw. Long time reader, first time commenter. ;)
you always manage to make me laugh, cant wait to see what your doing with "the game" does it have a code name? websites love a codename...
ReplyDeletehmmmmmmm can you freeze the video in the last post to tell what the game is maybe .i can't wait to see it confirm i saw what i saw and that all i have to say and i can't wait to buy it.
ReplyDeleteNot watching the inaguration at all. It is absolutely overblown. Besides I didn't watch the previous ones either.
ReplyDeleteJust recently found your blog after the Kotaku video podcast you were on. Very cool seeing someone involved at your level taking time to talk about what's going on.
ReplyDeleteThat said, the focus group brought to mind a thought. Since you, and others like fourzerotwo, are becoming more involved and connected with the people that support your games, it seems there should be some way to harness this power into a new style of focus group to augment and work along side the traditional ones.
For instance you could have people sign up for some sort of list which they agree to allow you to send them small sets of questions from time to time similar to what would be asked in a focus study.
You would then have an easy to manage system to periodically poll people that largely make up the target audience of your product.
Just a thought, keep up the good work.
Good luck with the Sony peps! I am sure it will go well.
ReplyDeletejeez, the tension!!
ReplyDeletePlease, if we won't see the new game in Feb at all, just say "guys, you won't see it feb!"
You are a horrible horrible tease jaffe!!
Now now David, you moved that pamphlet way too fast for me to even bother ATTEMPTING to read it. :P
ReplyDeleteAnd you're right, my lack of skill in debluring a photograph really fucked me over. I got nothin' out of that paper. :(
sorry,
ReplyDeleteits just the word going around is it'll be announced feb and the wait is killing me.
can't wait for CaC2..............
do you really think people are going to track you down if they found out which hotel in santa monica you are staying in?
ReplyDeleteis your sense of self-importance really that overblown?
"Oh no whats the hotel" That was great! :) Man you have some determined fans if they were trying to read that thing from the last post.
ReplyDeleteI would not read into it- there are folks who are a bit rabid, not so much about me but as getting a way into Sony for pitches and such and the last thing I wanna deal with is a call at 10Pm with someone asking for advice or contact names- not that I am opposed to helping fellow game makers out but there is a time and place, you know?
ReplyDeleteNot arrogance- sheesh, some folks are so dying to play that card with me. Just fucking chill on that shit.
David
ps. not signed in cause on a diff computer that doesn't have my cookie and I can't recall it.
Hope the focus test went well! Looking forward to finding out what game you guys are working on! Excited to see what you and Sony have up there sleeves!
ReplyDeleteBest and good luck to you!
I could smell your bad breath from the video watching it right off my PS3. It must be the power of the PS3 LOL
ReplyDeleteAnyways I know you're working on a new IP it's pretty obvious..
Nice hair. haha.. Just messing around, my hair was fucking crazy this morning.
ReplyDeleteYea, new president. exciting.. The next 4 years are gonna be interesting. (I actually am excited)
i think people play that card with you because you clearly play into it and invite them to.
ReplyDeleteboo obama, yay jaffe, boo america
ReplyDeleteYou can always tell which games were purely based on focus testing and ignored a creative vision. They tend to all be exactly the same. Why? Because, as you said: the focus tester doesn't know what they want. Just what they've liked before.
ReplyDeletehi david, i really can't wait to what u have for us all with your new game,
ReplyDeleteps: ALL the best with your meetings.
i have a really awesome game idea and would really like u to know,
my psn id radp3s,
my email ravd844@aol.co.uk
thxs bro
I agree with you on the focus testing.I mean i am not a developer.But I think the opinions of the people you are making the game for are important.I was just as excited about the inauguration.I think most all of America was.We need a new great president.Someone to help the us get back on it's feet.I really hope Obama is that president.It's great to see a new face in office.I hope good changes start coming soon.And thanks for the insight on focus testing.It's cool to get kinda a insight look on how this stuff works.How are you doing with the ps3 hardware.I know alot of developers complain that it's hard to work with.
ReplyDeleteI think that's the hotel across the street from the Santa Monica police station, I forgot the name of it though...or did I :)
ReplyDeleteif you tell me what the game is Ill promise to buy it... not really but you cant go wrong with your genius game mind
ReplyDeleteDude you suck. Why dont you tell us something important next time. Like, when are you gonna stop making kiddygames and start making something even better, bigger and greater than God of War?
ReplyDeleteNot to stir up any controversy, but Jaffe, you being as liberal as you are, I was wondering what your thoughts are on the current situation in Gaza. I understand if you don't want to answer that question but given your background, culturally and politically, I was really wondering what you think about that situation. It would be awesome if you actually responded.
ReplyDeleteits twisted metal, i read the paper.
ReplyDeleteInteresting stuff on the focus groups, I guess if someone with creative control and a strong vision of what they want to achieve uses them for fine tuning, rather than being steered by the tide of the lowest common denominator they're going to be a valuable tool.
ReplyDeleteAs for you not looking like a rock star... haven't you ever been told how much you look like James Dean Bradfield?? You could be twins!
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