Monday, January 19, 2009

Focus Testing the New Game

32 comments:

Will said...

How does one get the opportunity to do these focus tests? Not just necessarily on your games but games in general.

grasshopper said...

Ahh thats so cool!
Wish I could fill that thing out too :)

Good luck Dave! Nice to hear its coming along.

Hughes. said...

How useful is focus testing to you? In most areas of marketing it always seems to be a force for homogenising content so it pleases the most and offends the least and winds up, at best, bland, and at worst, irrelevant.

Neither of those words are things I'd say about your games, have you avoided focus testing before? Or do you select groups who actually know a thing or two about games?

Guy said...

Hope you get feedback that helps you with the development of your game.
Looking forward to the unveiling of it.And uhhh keep it cool and if your bored heres a funny song by some welsh doods: The Assumption Song

Anonymous said...

Hey! Nice to see you doing some work, Jaffe, even though the video was very brief! That focus testing doesn't look very fun. Maybe it is!

You should do a video talking about the process of focus testing! I think it would be interesting!

Anonymous said...

Dear Mr. Jaffe,

I can't describe in words how excited I was to hear about the focus group today. It makes me very confident that your meeting with Sony went well, and that you are finally moving things forward with your new project.

If you need some more focus groups participants, you know where to find them. We're spread out all across the country.

No pressure, but we're all on the edge of our seats. But you already knew that! Finally, despite what some fans might tell you, you don't have to rush anything, take as much polish time as you need and we'll be waiting with open arms. Thanks!

Anonymous said...

Really getting the ball rolling on this huh? Sounds fun, looks like you're excited, I can't wait to see what you have in store for us.

GrYnder McDuff! said...

Man, post that video in HD.

I'm not trying to read that paper at all! No way...

GrYnder McDuff! said...
This comment has been removed by the author.
Anonymous said...

testing 123 testing 123

Anonymous said...

k it works ahahah..just wanted to stop and say thanks for all the hard work u put into your games i started being a fan of your work after god of war..then i searched your name and came to realize you created twisted metal (i did not know when i wuz a kid cuz all i could think of is how fun twisted metal wuz..scratch that i meant IS, and cookies) and im lookin forward to the new game your working on and god of war 3!

PEACE
your homie, Puchi

Unknown said...

David... please just tell us what it is.

Like... why hasn't kotaku posted a rumor about what it is yet so you would have to tell us it's not that or is that.

BZKlint said...

Dude I built a new computer and have STEAM up and running.

You're right, it's awesome :P
Only wish it had more demos.

Unknown said...

SWEET!!!

Unknown said...

Sweet-dk!!!!!!

Anonymous said...

haha i tried so hard to read that paper but. I can't :(

I can't wait to hear what your next game is!!1

Anonymous said...

This is like dangling a turkey leg in front of a starving Ethiopian, I hope you realize that.

Anonymous said...

when are you going to announce the game?

Anonymous said...

wow focus testing new games. How do people get so lucky to land jobs like that.Well glad to see your new game coming along.Can't wait to get some more info on it.God of war and twisted metal were awesome.I'm glad to see your are making bigger games again.I'm sure this one will be great too.When can we expect some official news on it.I hope it's a new twisted metal.A ps3 powered twisted metal would be sweet.

Anonymous said...

Thanks for sharing David, that's interesting. This "behind the scenes" stuff is great.

Anonymous said...

That was pretty rad

Anonymous said...

Good Fuckin Luck Dude! You have my support.

Anonymous said...

What is focus testing exactly??

Anonymous said...

....god i wish people would stop asking if its twisted metal

and ive said it before..i think i might be the one person that wishes it isnt....if you WANT twisted metal...then theres plenty of awesome ones out there...black was awesome and underrated and 2 is on psn

id much rather see what you guys can do in terms of a new IP .... like GoW rocked...and i loved calling all cars

but im a minority

Sadeq said...

What a tease. And if this means you got the green light from Sony then grats to you and everyone at Eat Sleep Play.

Anonymous said...

I think I can see the word "Twisted" there at the top; first word on the top of the page...

Anonymous said...

Stop asking if it was Twisted Metal. It WAS. I know, I was there.

Anonymous said...

damn u; c*ck-tease

seriously, hope everything goes great.. you have have thousands of people trying to stop motion your youtube video in a vain attempt to see what focus questions you flashed :)

Anonymous said...

oh yeah it's TM alright.
I've seen it (unless it's rogue trip 2?)
LOL

There was a leaked screenshot.

Anonymous said...

SHHH! Stop telling people about things, people can get in trouble if the secret gets out and everyone says, "Well, Jaffe said this and Jaffe said that".

Just STFU and wait for the announcement like the rest of us.

That is all :)

Anonymous said...

http://img261.imageshack.us/img261/8105/itstwistedmetalhw9.jpg

Your in trouble man...

Anonymous said...

Twisted Metal + PS3 = BIG CELEBRATION FOR THE END OF 2009 FOR GAMES(PS3, THAT IS)!!!